Plus One

Plus One is a statement in minimalism — a pure, radiant Extrait de Parfum built entirely around Cetalox (Ambroxan), one of perfumery's most coveted and skin-elevating molecules. It is the fragrance of your best self, amplified.

Ambroxan is legendary for its unique skin-enhancing quality: it interacts with your body chemistry to create a warm, luminous, deeply personal scent that is unlike anyone else’s. Part clean musk, part ocean warmth, part pure skin — it is impossibly addictive and endlessly wearable.

Plus One is for those who believe the best fragrance is the one that makes you smell like you, at your most irresistible.

All our bottles feature Extrait de Parfum. To give you an idea of the concentration, check out the details below:

• After shave: 1-3% Aromatic Compounds
• Eau de Cologne: 2-6% Aromatic Compounds
• Eau de Toilette: 5-15% Aromatic Compounds
• Eau de Parfum: 10-20% Aromatic Compounds
• Extrait De Parfum: 30-40% Aromatic Compounds

How do I apply Plus One?

• Apply to pulse points — wrists, neck, and chest — for maximum skin-scent interaction.
• Ambroxan reacts uniquely with each person's skin chemistry — the longer it sits, the more personal it becomes.
• Layer under or over other fragrances to boost their depth and longevity.
• 2–3 sprays is ideal for a warm, radiant presence throughout the day.

How long does Plus One last?

As an Extrait de Parfum, Plus One delivers a warm, skin-hugging trail for 10-14 hours.

Best season to wear Plus One?

A true year-round fragrance — Ambroxan's warm, clean character is universally wearable in any season, any climate.